|The Panel||Analysis Software||Polling||Pollux||Establishment Survey||TV Events|
The validated viewing data is passed to the Rim-Weighting process, in order to have always the same universe.
The minor differences between the panel and universe proportions are corrected.
At the same time, the individual data is expanded to the universe.
Rim-Weighting is performed on two levels – families and individuals – with the following demographic and TV-graphic categories included: